Online Module: Data Visualization
Topics of this Online Module:
- The Psychology of Perception
- Creating Effective Stories from Data
- Designing Effective Charts
- Visualization of Big and Unstructured Data
Videos of this Online Module
I. Video - Introduction
Topics covered in this video:
- Why data and insights fail to create impact
- Visualization and storytelling
Slides of this Video (in PDF)
II. Video - The Psychology of Perception
Topics covered in this video:
- Perception vs Reality
- Information Processing
- Attention Pre-Attentive Processing
Slides of this Video (in PDF)
III. Video - Creating Effective Stories from Data
Topics covered in this video:
- Stories improve memorability, engagement and persuasiveness
- How to structure your data present
- 5 Guidelines for creating effective stories
Slides of this Video (in PDF)
IV. Video - Designing Effective Charts
Topics covered in this video:
- What graphs to choose?
- How to design graphs?
- Mistakes to avoid
- Examples
Slides of this Video (in PDF)
V. Video - Visualization of Big and Unstructured Data
Topics covered in this video:
- Exploration of data
- Geographic data
- Text Data
Slides of this Video (in PDF)
VI. Video - Key Takeaways and Guidelines
Topics covered in this video:
- Create a clear message
- Contain the relevant information
- Present your information in a clear and concise way
- Failure Factors
Slides of this Video (in PDF)
All Slides Presented in All Videos (combined together)
Here you can download the slides, which were introduced, explained and presented in the videos of this online module about Data Visualization.- Slides: Data Visualization (PDF)
Exercises: Fix Visualizations
Select a visualization from the list below. Identify any problems, then recreate the visualization to fix them in Microsoft Excel, R, Tableau or another software program of your choice.
I. Visualization Exercise - Exports Barchart
Data to re-create and fix the visualization:
II. Visualization Exercise - Replican Primary Schedule
Data to re-create and fix the visualization:
III. Visualization Exercise - Quarterly Report by Region
Data to re-create and fix the visualization:
IV. Visualization Exercise - Banks: Market Cap
Data to re-create and fix the visualization:
V. Visualization Exercise - World Car Production
Data to re-create and fix the visualization:
VI. Visualization Exercise - Percent of Enterprise
Data to re-create and fix the visualization:
VII. Visualization Exercise - Climate Pie Charts
Data to re-create and fix the visualization:
Legal Disclaimer
Module recordings are made for the benefit of students to have access to the course content regardless of geographic location. Any personal recording or other non-academic use of these sessions is strictly prohibited. The recordings may not be shared, copied or redistributed without the explicit permission of the instructor. Forwarding, uploading to YouTube or other platforms or commercial distribution is strictly prohibited and will be prosecuted. Similarly, the accompanying slides are developed to illustrate the course content and made solely for the convenience of students. They may not be shared, copied or redistributed without the explicit permission of Prof. Dr. Florian Stahl.





